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Advice. Musings. Occasional rants. And sometimes pictures of Penny.

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Donor Gratitude Series: A "thank you" letter should read like a love note.

Anatomy of a “Thank You” Letter: Donor Gratitude Series (part 3 of 4)

Last week, we talked about the ideal “thank you” call… a brief, pleasant surprise that starts the essential work of building relationships with your donors. Like that call, your sincere, … More Anatomy of a “Thank You” Letter: Donor Gratitude Series (part 3 of 4) »

When donors know they matter, they're more likely to stay.

Thanking Your Donors: What We’ve Got Here Is a Failure to Communicate
Donor Gratitude Series (part 1 of 4)

The number one reason supporters stop giving to organizations is because they don’t think their donations make a difference. There are so very many reasons donors might have for not … More Thanking Your Donors: What We’ve Got Here Is a Failure to Communicate
Donor Gratitude Series (part 1 of 4)
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