Valentine’s Day is the perfect holiday for donor love. And the nonprofit sector is certainly lacking in that department! Need proof? Just look at the average donor retention rates we … More Show Your Donors Extra Love on Valentine’s Day »
The number one reason supporters stop giving to organizations is because they don’t think their donations make a difference. There are so very many reasons donors might have for not … More Thanking Your Donors: What We’ve Got Here Is a Failure to Communicate
Donor Gratitude Series (part 1 of 4) »
I don’t like to post things that could cause panic but this is too important to not talk about… The Fundraising Effectiveness Project recently released their second quarter report for … More Donor Retention in a Free-Fall: How 2018 Looks So Far »
It’s not news that the nonprofit sector has a donor retention problem…you’ve likely heard about this “leaky bucket” phenomenon. You know, the one where we’re losing donors at such a high … More How to Increase Donor Loyalty: Donor Commitment Series (part 3 of 3) »
If you’re reading this, it’s hard to imagine you don’t know the abysmal donor retention rates plaguing the nonprofit sector. The Fundraising Effectiveness Project measured retention at 45.5% in 2017, … More How to Identify Your Best Donors: Donor Commitment Series (part 1 of 3) »
Greetings, my fundraising friends! Those of us who love dogs know they are a constant source of life lessons; in fact, most dog trainers will admit their classes focus more … More Everything I Know About Fundraising I Learned From My Dog, Part 2 »
Calling supporters to thank them for donating… this is one of those things that we know we should do, but often don’t. Despite study after study proving it’s well worth … More “Thank You” Calls Now Will Bring Year-End Fundraising Success »
