Being successful in fundraising requires knowing what your donors care about and why. And not because you think it’s going to serve you or your organization. But because you truly … More Getting To Know Your Donors: Questions For Supporters & Prospects »
It’s not news that the nonprofit sector has a donor retention problem…you’ve likely heard about this “leaky bucket” phenomenon. You know, the one where we’re losing donors at such a high … More How to Increase Donor Loyalty: Donor Commitment Series (part 3 of 3) »
Hello fabulous fundraisers, Five years ago, I wrote what has become my most popular and most remembered article: Everything I Know About Fundraising I Learned From My Dog. To bring … More Everything I Know About Fundraising I Learned From My Dog, Part 1 »
