The number one reason supporters stop giving to organizations is because they don’t think their donations make a difference. There are so very many reasons donors might have for not … More Thanking Your Donors: What We’ve Got Here Is a Failure to Communicate
Donor Gratitude Series (part 1 of 4) »
You know you need to write your year-end appeal letter but sometimes it’s hard to know where to start. Here are some questions to get you thinking… What’s the problem … More Seven Questions to Ask Before You Start Your Year-End Appeal: Direct Mail Bootcamp (part 3 of 4) »
I get a LOT of solicitation letters in the mail. That’s not a complaint. It actually makes me better at my job. In fact, my prime motivation for donating to … More Don’t Make These Mistakes with Your Year-End Appeal: Direct Mail Bootcamp (part 1 of 4) »
At some point during every election year, I usually hear nervous fundraisers worrying about the impact the election will have on their revenue. I’m here to tell you—you have little … More Fundraising in an Election Year: Much ado about (almost) nothing »
Want a chance at increasing revenue by 42%? Here’s something to try… But first, the backstory: Many nonprofits already know the value of giving concrete examples for what donations of different … More How Donors Choose: One choice that’ll increase revenue »
Greetings, my fundraising friends! Those of us who love dogs know they are a constant source of life lessons; in fact, most dog trainers will admit their classes focus more … More Everything I Know About Fundraising I Learned From My Dog, Part 2 »
